Sally Beauty (SBH) Stock
Specialty beauty retailer serving consumers and professional salons. Here's the price, business snapshot, and what's worth knowing about Sally Beauty in October 2026.
Sally Beauty Holdings (SBH) is a speciality retail group that sells hair, nail and beauty products to both consumers and professional salons through its Sally Beauty and Beauty Systems Group banners. The business combines thousands of retail outlets with e-commerce channels and private‑label offerings, generating revenue from product sales, repeat professional orders and store franchising/licensing. Investors typically watch SBH for exposure to discretionary consumer spending, salon demand and the ongoing shift from bricks‑and‑mortar to online shopping. Key performance drivers include product mix, inventory and supply‑chain efficiency, margin management and successful digital execution. Main risks are intense competition, shifting beauty trends, macroeconomic sensitivity and operational execution; as a small‑cap company (≈US$1.48bn market capitalisation), the stock can be volatile. This is general educational information, not personalised advice — review company reports, recent results and suitability for your goals and risk tolerance before investing.
Sally Beauty (SBH) Stock Forecast
Analyst price target, next 12 months
$15.56
-4.2% vs today's $16.24
Price range over the last 12 months
In the middle of its 12-month range
Analysts covering Sally Beauty have a consensus 12-month target of $15.56, below the current price of $16.24.
Analyst targets are opinions, not guarantees. Capital at risk. Data as of 5 Oct 2026.
Source: Analyst sentiment is provided by Refinitiv Ltd, a global leader in financial market data with over 40k business clients. Refinitiv Ltd is an independent third party to Nemo. This is not advice.
Sixth Month Growth Performance
Stock Performance Snapshot
Analyst Rating
Analysts recommend buying Sally Beauty stock, expecting it to reach a higher price in the future.
Financial Health
Sally Beauty is generating strong revenue and cash flow, indicating good overall financial performance.
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Why You’ll Want to Watch This Stock
Salon & Retail Reach
Thousands of stores and trade accounts support recurring sales and brand presence, though footfall and discretionary spending can vary with the economy.
E‑commerce Momentum
Online growth complements physical stores and can improve margins, but competition and fulfilment costs are important to monitor.
Product Mix Matters
Private labels and professional lines can lift margins and loyalty, yet shifting consumer tastes require continual product development.
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