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15 handpicked stocks

Self-Care & Confidence

Invest in the companies behind the powerful daily rituals that millions can't live without. These carefully selected beauty and skincare stocks blend established global leaders with innovative disruptors, all benefiting from famously loyal customers who drive consistent, recurring revenue.

Author avatar

Han Tan | Market Analyst

Published on June 17

Your Basket's Financial Footprint

Market capitalisation breakdown for the 'Self-Care & Confidence' basket and concise investor takeaways.

Key Takeaways for Investors:
  • Large-cap dominance generally reduces volatility and offers more stable, lower-risk performance resembling broad market behaviour.
  • Suitable as a core holding for diversified portfolios; not primarily a speculative, high-growth allocation.
  • Expect steady long-term value rather than rapid, short-term gains; growth is likely measured and gradual.
Total Market Cap
  • EL: $35.51B

  • ULTA: $23.58B

  • ELF: $7.21B

  • Other

About This Group of Stocks

1

Our Expert Thinking

This collection captures the resilient beauty and skincare market where customer loyalty drives repeat purchases. We've balanced dividend-paying global icons with high-growth challengers disrupting the industry, positioning you to benefit from the growing integration of wellness and self-care into daily routines.

2

What You Need to Know

These companies benefit from the cultural shift toward viewing beauty as essential to overall wellness. The sector's strength comes from brand loyalty that creates reliable revenue streams, while social media's ability to drive viral product demand provides additional growth potential for innovative players.

3

Why These Stocks

We've handpicked companies across the entire beauty ecosystem—from global luxury houses and specialty retailers to innovative treatment developers and technology providers. This diversification helps capture different aspects of the beauty market while balancing established players with emerging disruptors.

Why You'll Want to Watch These Stocks

Beauty's Recession-Resistant Edge

Even in tough times, consumers remain loyal to their favorite beauty products. This "lipstick effect" means beauty brands often maintain sales when other industries struggle.

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Social Media's Sales Magic

TikTok and Instagram can make beauty products go viral overnight, creating unprecedented demand. Companies mastering this digital landscape can see explosive growth almost instantly.

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The Clean Beauty Revolution

Consumers are increasingly demanding sustainable, cruelty-free products with transparent ingredients. Brands leading this shift are capturing an enthusiastic, growing market willing to pay premium prices.

Get the full story on this Basket. Read our detailed article on its risks and potential.

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