Fitlife Brands (FTLF) Stock
Small wellness brand selling supplements and functional foods. Here's the price, business snapshot, and what's worth knowing about Fitlife Brands in October 2026.
FitLife Brands Inc (FTLF) is a small‑cap company operating in the consumer wellness and fitness space. It typically markets nutritional supplements, functional foods and related lifestyle products through direct‑to‑consumer channels and retail partners. With a market capitalisation of about $169.23M, it sits in the smaller end of the market where growth potential can be paired with higher volatility. Key drivers for the business include product innovation, consumer trends toward health and convenience, distribution expansion and cost control. Risks include intense competition, changing consumer preferences, supply‑chain disruption, regulatory scrutiny around health claims and sensitivity to macroeconomic conditions that affect discretionary spending. Investors should treat information here as educational, consider how a small‑cap, consumer‑facing company fits their risk tolerance and conduct further due diligence or speak to a financial adviser before investing.
Fitlife Brands (FTLF) Stock Forecast
Analyst price target, next 12 months
$17.50
+109.6% vs today's $8.35
Price range over the last 12 months
Close to its 12-month low
Analysts covering Fitlife Brands have a consensus 12-month target of $17.50, above the current price of $8.35.
Analyst targets are opinions, not guarantees. Capital at risk. Data as of 27 May 2026.
Source: Analyst sentiment is provided by Refinitiv Ltd, a global leader in financial market data with over 40k business clients. Refinitiv Ltd is an independent third party to Nemo. This is not advice.
Sixth Month Growth Performance
Stock Performance Snapshot
Analyst Rating
Analysts recommend buying FitLife Brands' stock, with a target price suggesting potential growth.
Financial Health
Fitlife Brands is generating solid revenue and cash flow, indicating good overall financial health.
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Why You’ll Want to Watch This Stock
Products and growth
New product innovation and better distribution can drive sales, though execution and consumer uptake vary and are not guaranteed.
Market trends
Rising interest in health and convenience supports demand, but trends can shift quickly and regional differences matter.
Small‑cap dynamics
Smaller market capitalisation can offer upside if the company executes, but expect greater price swings and liquidity considerations.
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