Nature's Sunshine vs HF Foods

Nature's Sunshine (NATURES SUNSHINE PRODS INC) and HF Foods (HF FOODS GROUP INC) are compared on this page to illuminate differences in business models, financial performance, and market context. The content remains neutral and accessible, helping readers understand how these companies operate and compete. Educational content, not financial advice.

Nature's Sunshine (NATURES SUNSHINE PRODS INC) and HF Foods (HF FOODS GROUP INC) are compared on this page to illuminate differences in business models, financial performance, and market context. The ...

Comparison Snapshot

Key Financial Metrics

NATR

Metric

HFFG

$428.47M

Market Cap

$114.04M

91.65%

Potential Profit

N/A

Strong Buy

Analyst Rating

N/A

Investment Analysis

Nature's Sunshine

NATR

Pros

Reported strong Q3 2025 financials with net sales up 12% year-over-year to $128.3 million.
Adjusted EBITDA increased significantly by 42% to $15.2 million, indicating improved operational efficiency.
Strategic investments in North America Digital and strong growth in Asia-Pacific markets, with over 30% growth in Japan and China.

Considerations

Despite growth, net income remains modest at $5.3 million with GAAP EPS of $0.30, reflecting moderate profitability.
The company operates in a competitive natural health and wellness sector with multiple players influencing market share.
P/E ratio of around 27.6x suggests a valuation premium compared to many peers, which may limit upside.

HF Foods

HFFG

Pros

HF Foods Group Inc has maintained a share price above its 52-week low, showing some price stability.
The company provides up-to-date financial metrics and peer comparisons to support investor analysis.
Available liquidity allows trading at accessible prices for retail investors, enhancing market accessibility.

Considerations

Limited publicly available detailed financial performance data restricts comprehensive investment analysis.
Stock price volatility and lack of clearly stated growth drivers or catalysts pose increased execution risk.
Absence of recent earnings growth or profitability disclosures may indicate uncertain financial health.

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About The Companies

Nature's Sunshine (NATR)

Nature's Sunshine Products Inc (NATR) is a small-cap maker of herbal supplements, vitamins and natural-health products, with a market capitalisation of about $253.25M. The company’s revenue comes from branded nutraceuticals sold through direct-selling, distributor and retail channels, supported by a legacy catalogue and growing digital efforts. Investors often watch its product mix, gross margins and international reach — these determine resilience as consumer demand for health and wellness products evolves. Strengths can include a recognisable niche brand, diversified SKUs and recurring consumption patterns, while challenges include intense competition, ingredient sourcing risks, regulatory scrutiny and the higher volatility typical of small-cap names. Cash flow, balance-sheet flexibility and distribution effectiveness are key near-term indicators. This summary is educational only, not financial advice: stock values can fall as well as rise and suitability depends on individual circumstances. Consider further research or professional advice before investing.

HF Foods (HFFG)

HF Foods Group, Inc. (HFFG) is a small-cap company in the food and beverage sector with a market cap of approximately $128.9 million. The company engages in manufacturing and distributing packaged food products to retail and foodservice customers, often operating in niche or private‑label segments. Investors typically watch factors such as product mix, distribution reach, commodity input costs, and margin trends. Like many food producers, HF Foods’ profitability can be sensitive to raw material prices, labour and logistics costs, and changes in consumer demand. Its size can mean limited liquidity and less analyst coverage, which may lead to wider price swings. This summary is educational and not personal financial advice: returns are not guaranteed, and values can fall as well as rise. Prospective investors should review the company’s filings, recent financial statements, and consider suitability for their portfolio before making decisions.

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Comparison Snapshot