Booking Holdings vs TJX

Booking Holdings Inc. and TJX Companies, Inc., The: this page compares business models, financial performance, and market context to help readers understand how each company operates, allocates resources, and positions itself within the broader marketplace. Educational content, not financial advice.

Booking Holdings Inc. and TJX Companies, Inc., The: this page compares business models, financial performance, and market context to help readers understand how each company operates, allocates resour...

Comparison Snapshot

Key Financial Metrics

BKNG

Metric

TJX

$164.63B

Market Cap

$166.66B

18.01%

Potential Profit

12.45%

Buy

Analyst Rating

Strong Buy

Why It's Moving

Booking Holdings rides earnings anticipation amid mixed insider signals and resilient travel demand.

Analysts forecast Q4 EPS of $48.59, up 16.94% year-over-year, signaling strong profitability amid normalizing travel demand.
Revenue expected at $6.12 billion, a 12% jump from last year, highlighting Booking's grip on flexible, multi-leg trip bookings.
Insider sales by executives like David Fogel (1,013 shares for $5.25M) on Jan. 15 add caution, even as institutional holders like Massachusetts Financial boost stakes.

Sentiment:

⚖️Neutral

TJX Crushes Q3 Expectations with 7% Sales Surge and Raised Full-Year Outlook, Eyeing 7,000 Global Stores.

Q3 net sales hit $15.1B, up 7% YoY with 5% comp sales growth, exceeding expectations and signaling robust shopper demand for value deals.
Diluted EPS rose 12% to $1.28; company returned $1.1B to shareholders in Q3 and $3.1B over nine months via buybacks and dividends.
Upped FY26 guidance and ambitious 7,000-store expansion plan underscore confidence in capturing more market share amid strong merchandise availability.

Sentiment:

🐃Bullish

Booking Holdings rides earnings anticipation amid mixed insider signals and resilient travel demand.

Analysts forecast Q4 EPS of $48.59, up 16.94% year-over-year, signaling strong profitability amid normalizing travel demand.
Revenue expected at $6.12 billion, a 12% jump from last year, highlighting Booking's grip on flexible, multi-leg trip bookings.
Insider sales by executives like David Fogel (1,013 shares for $5.25M) on Jan. 15 add caution, even as institutional holders like Massachusetts Financial boost stakes.

Sentiment:

⚖️Neutral

TJX Crushes Q3 Expectations with 7% Sales Surge and Raised Full-Year Outlook, Eyeing 7,000 Global Stores.

Q3 net sales hit $15.1B, up 7% YoY with 5% comp sales growth, exceeding expectations and signaling robust shopper demand for value deals.
Diluted EPS rose 12% to $1.28; company returned $1.1B to shareholders in Q3 and $3.1B over nine months via buybacks and dividends.
Upped FY26 guidance and ambitious 7,000-store expansion plan underscore confidence in capturing more market share amid strong merchandise availability.

Sentiment:

🐃Bullish

Investment Analysis

Booking Holdings

BKNG

Pros

Booking Holdings benefits from a diversified portfolio of leading online travel brands including Booking.com, Priceline, Agoda, and Kayak, enhancing market reach and customer base.
The company reported strong third-quarter results in 2025 with 8% growth in room nights and double-digit gains in gross bookings and revenue, demonstrating recovery and growth in travel demand.
Booking Holdings is executing AI and Connected Trip initiatives targeting $500M–$550M in transformation savings, which could improve operational efficiency and profitability.

Considerations

The company's return on equity (ROE) is currently deeply negative at around -93.7%, a significant deterioration compared to its historical average, indicating profitability challenges.
Booking Holdings faces execution risks related to integrating new technologies and managing the highly competitive travel services market with fluctuating consumer travel behaviours.
Despite revenue growth, the stock’s high valuation multiples, such as a relatively high P/E ratio, may limit near-term upside potential amid macroeconomic uncertainties affecting travel.

TJX

Pros

TJX Companies operates a flexible off-price retail business model across multiple categories, allowing it to opportunistically buy branded inventory at attractive prices.
The company has a wide demographic reach and a strong competitive position in the off-price retail sector, benefiting from consumer trends favouring value shopping.
TJX has consistently generated strong cash flow and financial results, enabling steady investment in growth initiatives while returning value to shareholders.

Considerations

TJX is exposed to retail sector cyclicality, including potential risks from changing consumer spending patterns and economic slowdowns impacting discretionary purchases.
The company's dependence on opportunistic inventory buying can lead to uneven merchandise assortment, potentially affecting sales consistency and customer experience.
Increasing competition from both traditional retailers and e-commerce platforms creates ongoing pressure on TJX’s market share and pricing strategies.

Related Market Insights

Airline Shake-Up Creates Market Opportunities 2025

Spirit Airlines' bankruptcy reshapes aviation. Discover how rivals can gain market share. Invest in airline consolidation with Nemo, from just £1.