

Under Armour vs Wolverine Worldwide
This page compares Under Armour, Inc. and Wolverine World Wide Inc., outlining how their business models, financial performance, and market contexts differ. It presents brand strategies, distribution channels, and growth approaches in a neutral, accessible way for readers seeking clarity. Educational content, not financial advice.
This page compares Under Armour, Inc. and Wolverine World Wide Inc., outlining how their business models, financial performance, and market contexts differ. It presents brand strategies, distribution ...
Which Baskets Do They Appear In?
Athleisure's Market Share Grab
Gap's earnings miss, driven by a sharp decline in its Athleta brand, suggests a potential shift in the competitive landscape. This theme focuses on established athleisure leaders who are positioned to absorb market share and capitalize on the weakness of rivals.
Published: August 29, 2025
Explore BasketResilient Sportswear Plays Beyond The Tariff
Following Puma's significant profit warning due to U.S. tariffs, an investment opportunity emerges in the sportswear sector. This theme focuses on athletic apparel companies with resilient supply chains and less exposure to the trade policies impacting global brands.
Published: July 25, 2025
Explore BasketResilient Apparel Brands
This carefully selected group of apparel stocks features companies with powerful brand loyalty and strong direct-to-consumer sales channels. Handpicked by professional analysts, these brands are positioned to thrive even when facing economic headwinds like tariffs.
Published: July 11, 2025
Explore BasketWhich Baskets Do They Appear In?
Athleisure's Market Share Grab
Gap's earnings miss, driven by a sharp decline in its Athleta brand, suggests a potential shift in the competitive landscape. This theme focuses on established athleisure leaders who are positioned to absorb market share and capitalize on the weakness of rivals.
Published: August 29, 2025
Explore BasketResilient Sportswear Plays Beyond The Tariff
Following Puma's significant profit warning due to U.S. tariffs, an investment opportunity emerges in the sportswear sector. This theme focuses on athletic apparel companies with resilient supply chains and less exposure to the trade policies impacting global brands.
Published: July 25, 2025
Explore BasketResilient Apparel Brands
This carefully selected group of apparel stocks features companies with powerful brand loyalty and strong direct-to-consumer sales channels. Handpicked by professional analysts, these brands are positioned to thrive even when facing economic headwinds like tariffs.
Published: July 11, 2025
Explore BasketBrand IP Guardians
A collection of premium apparel and accessory companies with strong intellectual property and brand identities. These companies could benefit if Lululemon's lawsuit against Costco establishes a legal precedent protecting fashion designs from imitation.
Published: July 2, 2025
Explore BasketInvestment Analysis

Under Armour
UAA
Pros
- Recent earnings per share exceeded expectations, showing improved profitability in the short term.
- Gross margin is forecast to increase, reflecting better cost management and pricing discipline.
- International markets, particularly EMEA and Latin America, are delivering growth that offsets domestic weakness.
Considerations
- Revenue guidance for the full year indicates a decline, with North America seeing an 8% drop year-on-year.
- Stock price has fallen despite earnings beats, suggesting persistent investor skepticism about long-term prospects.
- Analyst ratings remain neutral, with price targets revised downwards and consensus on hold ratings.
Pros
- Diversified brand portfolio across casual, outdoor, and work footwear provides resilience in different market segments.
- Strong international presence supports revenue streams beyond the US market.
- Established licensing agreements with well-known brands enhance product reach and market visibility.
Considerations
- Relatively low analyst coverage and limited recent earnings momentum compared to sector peers.
- Market capitalisation is modest, which may limit access to capital for large-scale expansion or acquisitions.
- Performance is sensitive to consumer spending trends, making it vulnerable to economic downturns.
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