Johnson Outdoors (JOUT) Stock
Outdoor recreation equipment maker with strong brand recognition. Here's the price, business snapshot, and what's worth knowing about Johnson Outdoors in August 2026.
Johnson Outdoors Inc (JOUT) designs, manufactures and distributes outdoor recreation equipment across boating electronics and motors (Humminbird, Minn Kota), diving and snorkelling (SCUBAPRO), camping (Eureka!) and related accessories. With a market capitalisation around $448m it sits in the small‑cap segment and relies on strong brand recognition, durable products and recurring aftermarket sales. Investors should be aware the business is cyclical and sensitive to consumer spending, seasonality, supply‑chain costs, commodity prices and currency moves. Potential upside comes from repeat parts and accessories revenue, direct‑to‑consumer channels and product innovation, while risks include competition, changing leisure trends and macroeconomic weakness. Financial performance can be more volatile than larger peers and liquidity may be limited. This information is general and educational only, not a recommendation or personalised financial advice; values can rise and fall and past performance is not a guide to future results.
Sixth Month Growth Performance
Stock Performance Snapshot
Analyst Rating
Analysts recommend buying Johnson Outdoors' stock with a target price of $52, indicating good potential.
Financial Health
Johnson Outdoors is performing well, showing strong revenue and cash flow but has moderate profit margins.
Dividend
Johnson Outdoors offers a solid dividend yield of 5.1%, making it appealing for income-focused investors. If you invested $1000, you would be paid $51 a year in dividends (based on the last 12 months).
Why You’ll Want to Watch This Stock
Trusted Outdoor Brands
Multiple recognised brands support steady aftermarket and replacement sales, which can smooth revenue — though overall performance remains sensitive to leisure demand.
Global Market Reach
International distribution and growth in direct‑to‑consumer channels offer expansion opportunities, balanced by currency and regulatory risks in overseas markets.
Seasonality & Costs
Sales are often seasonal and margins can be affected by supply‑chain or commodity pressures, so results may vary from quarter to quarter.
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