
PERION NETWORK LTD
Perion Network Ltd (PERI) is an Israeli-based advertising technology company that provides search monetisation, programmatic display, video and native advertising solutions for publishers and advertisers. With a market capitalisation of around $437M, Perion generates revenue by helping partners monetise digital audiences and optimise ad campaigns using data-driven tools. Investors should know the business is sensitive to online ad spending cycles, competition from large platforms and evolving privacy regulations, which can affect growth and margins. Key growth drivers include programmatic expansion, connected TV and partnerships, while risks include ad-market volatility and platform concentration. Financial performance can vary by quarter; Perion may suit investors looking for exposure to ad technology with an appetite for cyclical risk. This is general information for education only and not investment advice โ returns are not guaranteed and investors should do further research or consult a financial adviser about suitability.
Stock Performance Snapshot
Analyst Rating
Analysts recommend buying Perion Network's stock with a target price of $14, indicating growth potential.
Financial Health
Perion Network is generating stable revenue and cash flow, but has low profit margins.
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Explore BasketWhy Youโll Want to Watch This Stock
Digital Advertising Engine
Perionโs mix of search, programmatic and video products helps publishers monetise audiences โ though ad revenues can be cyclical and competitive.
Growth Channels To Watch
Connected TV, programmatic expansion and improved targeting are potential growth levers, but execution and market demand matter for outcomes.
Regulation And Competition
Privacy changes and dominant platforms shape the landscape; investors should weigh regulatory risks and competitive pressures alongside opportunity.
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