More Than Just Fizzy Drinks and Soap
This opportunity, of course, extends well beyond the things you can eat, drink, or wash with. The real story might be in the less visible infrastructure. The American-listed companies building the mobile phone towers that connect the continent, or the payment processors handling digital transactions, are essentially laying the plumbing for Africa’s future growth.
Investing in them is a rather clever way to bet on your own continent's development, but through the stable and regulated framework of the US markets. As more people get online and digital payments become the norm, these companies could stand to benefit enormously. You’re not just buying a piece of an American company. You’re buying a piece of a global business that has a vested interest in Africa’s success.