Rogersonsemi

Rogers vs onsemi

Major Canadian telecom and media company with wireless broadband vs Power and sensor chipmaker for automotive and industrial markets. Which is the better buy for your portfolio in September 2026? Plain-English answer below.

Rogers manufactures advanced materials for high-frequency electronics and EV power management, while onsemi designs and makes power semiconductors targeting automotive electrification and industrial e...

Why It’s Moving

Rogers

Rogers faces a mixed catalyst setup as disciplined execution and Apple demand meet wireless pressure.

  • Rogers outlined a more disciplined strategy at a September 15 industry conference, emphasizing service revenue, EBITDA and free cash flow over aggressive subscriber growth as wireless competition and pricing pressure persist.
  • The company’s launch of Apple’s new iPhone lineup, including a Canada-first foldable iPhone offer, gives Rogers a near-term opportunity to support premium 5G plan adoption and customer retention.
  • Desjardins upgraded Rogers to Buy on September 14, while broader analyst sentiment remained constructive; however, the shares’ move above the 50-day average but continued position below the 200-day average signals that market conviction is still developing.
Sentiment:
⚖️Neutral

Investment Analysis

Pros

  • Rogers Communications reported a 6.71% revenue increase in 2024, reaching 20.60 billion CAD, indicating solid top-line growth.
  • The company has a strong dividend yield around 4%, reflecting commitment to return value to shareholders with regular payouts.
  • Rogers operates a diversified portfolio in Wireless, Cable, and Media segments with technological solutions like IoT, enhancing business resilience.

Considerations

  • Rogers has a relatively high debt-to-equity ratio exceeding 2, which may pose financial risks due to leverage dependency.
  • Market capitalization has declined nearly 7% over the past year, indicating weakening market valuation pressure.
  • The company’s liquidity ratios such as current and quick ratios are below 1, suggesting potential short-term financial constraints.

Pros

  • ON Semiconductor benefits from strong demand in automotive and industrial sectors, driving consistent revenue growth opportunities.
  • The company has been focusing on expanding its product portfolio in energy-efficient semiconductors, aligning with sustainability trends.
  • ON Semiconductor maintains a solid balance sheet with manageable debt levels, supporting ongoing investments and flexibility.

Considerations

  • Exposure to cyclical semiconductor industry trends can cause volatility in ON Semiconductor’s financial performance.
  • The company faces intense competition in a consolidating semiconductor market, leading to pricing and margin pressures.
  • Global supply chain disruptions and geopolitical tensions may adversely impact ON Semiconductor’s manufacturing and distribution.

Rogers (RCI) Next Earnings Date

Rogers Communications (NYSE: RCI) is currently expected to release its next earnings report on October 22, 2026. The report will cover fiscal third-quarter 2026 results for the quarter ended September 30, 2026. This timing is consistent with the company’s historical late-October reporting pattern.

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Rogers vs onsemi: Which is the Better Buy in September 2026?