Nike (NKE) Stock
Global athletic brand designing and selling footwear and apparel. Here's the price, business snapshot, and what's worth knowing about Nike in October 2026.
Nike, Inc. is a leading global designer, marketer and distributor of athletic footwear, apparel and equipment. Investors should know Nike combines a powerful consumer brand, broad product portfolio and a growing direct-to-consumer (DTC) channel — including retail and digital sales — alongside traditional wholesale partners. Its market cap sits around $101 billion, reflecting scale but also high expectations. Strengths include strong brand recognition, product innovation and expanding digital capabilities; risks include sensitivity to consumer spending, intense competition, supply-chain pressures, foreign-exchange exposure and inventory management. Nike has historically returned capital via dividends and buybacks, but past actions do not guarantee future returns. This summary is educational only and not personal financial advice; performance can fluctuate and investors should consider their risk tolerance, investment horizon and seek professional guidance before acting.
Why It’s Moving
Nike Shares Hit 13-Year Low as Analysts Downgrade Stock Amid China Slump and Dividend Concerns
- Shares fell more than 2% post-Q1 earnings and are on track for a 13-year low, driven by management's guidance for high single-digit revenue declines and EPS of $1.15–$1.35 for fiscal 2027.
- Greater China remains a critical drag on performance, with first-quarter revenue slipping 26-28% due to weak consumption and rising competition from domestic brands, prompting multiple rating downgrades to 'sell' or 'hold'.
- Dividend sustainability fears have intensified as the yield surged to a record 4.8%, with analysts noting that payout ratios now exceed 100% of forward EPS guidance and free cash flow coverage is insufficient.
Nike Shares Hit 13-Year Low as Analysts Downgrade Stock Amid China Slump and Dividend Concerns
- Shares fell more than 2% post-Q1 earnings and are on track for a 13-year low, driven by management's guidance for high single-digit revenue declines and EPS of $1.15–$1.35 for fiscal 2027.
- Greater China remains a critical drag on performance, with first-quarter revenue slipping 26-28% due to weak consumption and rising competition from domestic brands, prompting multiple rating downgrades to 'sell' or 'hold'.
- Dividend sustainability fears have intensified as the yield surged to a record 4.8%, with analysts noting that payout ratios now exceed 100% of forward EPS guidance and free cash flow coverage is insufficient.
Sixth Month Growth Performance
When is the next earnings date for Nike (NKE)?
No confirmed upcoming earnings date has been announced for NKE as of the current reporting cycle. Based on historical patterns, the next report is expected around late December 2026, following the typical three-month interval after the most recent release. This upcoming filing will likely cover the fiscal quarter ending in late September or early October 2026. Investors should monitor official company communications for the precise scheduling of this future disclosure.
Stock Performance Snapshot
Analyst Rating
Analysts suggest holding Nike's stock with a target price of $62.73, indicating potential growth.
Financial Health
Nike is performing well with solid revenue and cash flow, showing healthy profitability and growth potential.
Dividend
Nike's dividend yield of 4.72% indicates it offers a decent return for dividend-seeking investors. If you invested $1000 you would be paid $46.40 a year in dividends (based on the last 12 months).
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Explore BasketWhy You’ll Want to Watch This Stock
Direct-to-Consumer push
Nike's growth in retail and digital sales can lift margins and brand control, though results can vary with consumer demand.
Global reach and brand
A widely recognised brand and international footprint support scale, but exposure to multiple markets brings currency and regional risks.
Product innovation edge
Continuous innovation in footwear and apparel helps differentiation, yet competition and execution challenges can affect outcomes.
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