Herc (HRI) Stock
National equipment rental company serving construction and industrial clients. Here's the price, business snapshot, and what's worth knowing about Herc in September 2026.
Herc Holdings Inc. (HRI) is a US-based equipment rental company that serves construction, industrial, and specialty contracting customers through a national network of branches and digital channels. With a market capitalisation around $4.30B, Herc generates revenue by renting heavy equipment, selling used assets, and providing maintenance and logistics services. Investors often focus on fleet utilisation, average rental rates, and capital expenditure to grow or refresh the fleet. The business is cyclical — demand typically tracks construction activity and broader economic conditions — so revenue and margins can fluctuate. Herc’s scale, maintenance capabilities and used-equipment sales offer operational levers, but it also faces competition from other rental firms and pressure from interest rates and equipment costs. This summary is for general educational purposes only and is not personalised investment advice; suitability depends on an individual’s goals and risk tolerance.
Sixth Month Growth Performance
Stock Performance Snapshot
Analyst Rating
Analysts believe HERC Holdings stock is a good investment, with a target price of $193.77.
Financial Health
Herc Holdings is showing strong revenue and cash flow, indicating solid financial performance.
Dividend
HERC HOLDINGS INC offers a below-average dividend yield of 1.99%. If you invested $1000 you would be paid $19.90 a year in dividends (based on the last 12 months).
Why You’ll Want to Watch This Stock
Demand cyclicality
Construction and industrial cycles strongly influence rental volumes and revenue, so growth can be uneven; this makes timing and diversification important.
Fleet and operations
Fleet utilisation, efficient maintenance and used-asset sales drive profitability, but fleet capex and equipment costs can pressure margins.
Market position
A national footprint and service capabilities can provide scale benefits, though competition and regional market swings mean outcomes can vary.
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