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17 handpicked stocks

Shifting Sparkle: The Rise of Alternative Luxury

This carefully selected group of stocks captures the exciting shift from traditional diamonds to lab-grown alternatives and new luxury experiences. Our professional analysts have identified companies poised to benefit as consumer preferences evolve toward more accessible, ethical, and diverse luxury options.

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Author avatar

Han Tan | Market Analyst

Updated 1 day ago | Published at July 21

Top Picks from This Group

Here are a few of the assets in this group. Create an account to unlock the full list.

BRLT

Brilliant Earth Group, Inc.

BRLT

Current price

$2.00

Brilliant Earth specializes in ethically sourced jewelry, including lab-grown diamonds.

SIG

Signet Jewelers Limited

SIG

Current price

$81.98

Signet Jewelers has embraced lab-grown diamonds across its retail portfolio.

MOV

Movado Group Inc

MOV

Current price

$15.55

Movado Group offers premium watches which serve as alternative luxury status symbols.

About This Group of Stocks

1

Our Expert Thinking

As natural diamond mining becomes financially unsustainable, we've identified a major opportunity in the companies filling this gap. The suspension of the Ekati mine operations signals a structural shift in luxury markets, with consumers increasingly seeking alternative status symbols and more affordable luxury experiences.

2

What You Need to Know

This collection offers exposure to a transforming luxury market, with stocks ranging from lab-grown diamond retailers to premium watch makers, accessory brands, and lifestyle companies. These businesses are capitalizing on changing consumer preferences for accessible luxury and ethical alternatives to traditional diamonds.

3

Why These Stocks

These companies were selected for their strategic positioning in the alternative luxury space. Each represents a different angle on this market transformation, from direct diamond alternatives to brands that may capture spending redirected from traditional diamonds toward other luxury and lifestyle products.

12 Month Growth Potential

Use the growth calculator to see how much investing in these assets could return over one year.

If you invested across these assets:

in 12 months it could be worth:

$1,000.00

+49.09%

Group Performance Snapshot

49.09%

Average 12 Month Profit

On average, analysts expect assets in this group to grow 49.09% over the next year.

14 of 17

Stocks Rated Buy by Analysts

14 of 17 assets in this group are rated Buy by professional analysts.

Source: Analyst sentiment is provided by Refinitiv Ltd, a global leader in financial market data with over 40k business clients. Refinitiv Ltd is an independent third party to Nemo. This is not advice.

Why You'll Want to Watch These Stocks

💎

A Diamond Market Revolution

Traditional diamond mining is struggling while lab-grown alternatives surge. These companies are positioned to capture market share in this dramatic industry shift that's happening right now.

🔄

Changing Consumer Values

Today's luxury buyers care more about sustainability, ethics, and unique experiences than traditional status symbols. The brands in this collection understand this pivotal shift and are already capitalizing on it.

💰

Luxury at Better Prices

As premium brands become more accessible, they're tapping into a much larger customer base. These companies are expanding the total addressable market for luxury goods by offering attainable alternatives.

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