Finding a Foothold in This Virtual World
Of course, with great potential comes great risk and a healthy dose of reality. Implementing this technology is eye-wateringly expensive and complex. It requires significant upfront investment and a level of technical expertise that many companies simply don’t have. This isn't a plug-and-play solution, and I suspect we’ll see plenty of failed projects along the way.
For an investor, this presents a puzzle. You can’t just go out and buy shares in “Digital Twins PLC”. Instead, you have to look at the ecosystem. There are the giants like Alphabet, whose cloud divisions provide the essential computing backbone for these complex simulations. Then there are the highly specialised software firms that focus on a single industry. Picking individual winners in such an early-stage field is a formidable challenge. For those of us who prefer a more curated approach, looking at a theme like the Digital Twin Trailblazers basket could be a sensible way to gain exposure to a range of companies active in this space. It diversifies the risk, which seems prudent when you’re dealing with such a nascent technology. Ultimately, any investment here is a bet on a long-term shift, not a short-term win.