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15 handpicked stocks

Gen-X Core Holdings

These iconic brands shaped the digital revolution and suburban lifestyle we know today. Our analysts have carefully selected these enduring market leaders for their proven track records and strong positions in technology, retail, and automotive sectors.

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Han Tan | Market Analyst

Updated 1 day ago | Published at June 17

Top Picks from This Group

Here are a few of the assets in this group. Create an account to unlock the full list.

MSFT

Microsoft Corporation

MSFT

Current price

$520.17

A foundational company of the personal computing revolution, its software has powered businesses and homes for decades.

AAPL

Apple, Inc.

AAPL

Current price

$231.59

Evolved from a niche computer maker into a global consumer electronics and services powerhouse that defined the mobile era.

AMZN

Amazon.com Inc.

AMZN

Current price

$231.03

Represents the birth of e-commerce, fundamentally changing retail habits and growing into a technology and logistics behemoth.

About This Group of Stocks

1

Our Expert Thinking

This collection focuses on companies that became household names in the 90s and early 2000s. These businesses have demonstrated remarkable resilience through economic cycles while maintaining leadership in their industries, from software giants to retail powerhouses.

2

What You Need to Know

These stocks represent established market leaders with strong brand loyalty and operational excellence. They offer a balance of growth potential and stability, making them suitable as core portfolio holdings for investors looking for companies with proven staying power.

3

Why These Stocks

Each company was selected for its pioneering role in shaping modern technology, retail, or manufacturing. These businesses not only defined their eras but have also shown the ability to evolve and maintain relevance through continued innovation and market adaptation.

12 Month Growth Potential

Use the growth calculator to see how much investing in these assets could return over one year.

If you invested across these assets:

in 12 months it could be worth:

$1,000.00

+6.04%

Group Performance Snapshot

6.04%

Average 12 Month Profit

On average, analysts expect assets in this group to grow 6.04% over the next year.

13 of 15

Stocks Rated Buy by Analysts

13 of 15 assets in this group are rated Buy by professional analysts.

Source: Analyst sentiment is provided by Refinitiv Ltd, a global leader in financial market data with over 40k business clients. Refinitiv Ltd is an independent third party to Nemo. This is not advice.

Why You'll Want to Watch These Stocks

🏆

Proven Market Leaders

These companies aren't just survivors - they've dominated their industries for decades. Their established market positions and brand loyalty provide stability other stocks can't match.

🔄

Adaptability Champions

From MS-DOS to cloud computing, cassette tapes to streaming - these companies have successfully navigated multiple technology shifts while maintaining relevance and profitability.

🏗️

Infrastructure Spending Boost

With renewed focus on domestic manufacturing and infrastructure, these industrial and technology giants are perfectly positioned to benefit from major government and private sector investments.

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