Integral Ad Science Holding Aktie (IAS)

Integral Ad Science Holding Corp. operates a global media measurement and optimization platform. The Company’s cloud-based technology platform provides actionable insights and delivers independent measurement and verification of digital advertising across all devices, channels, and formats, including desktop, mobile, connected TV (CTV), social, display, and video. Its Quality Impressions metric is designed to verify that digital ads are served to a real person rather than a bot in a brand-safe and suitable environment within the correct geography. It helps advertisers optimize their ad spend and better measure consumer engagement with campaigns across platforms, while enabling publishers to improve their inventory yield and revenue. It has integrations with various advertising and technology platforms, including Meta, Instagram, Google, YouTube, LinkedIn, Amazon, Microsoft, and others. It operates in the United States, the United Kingdom, France, Germany, Italy, and Singapore.