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15 handpicked stocks

SuperSportsFan Portfolio

This collection features companies with extraordinary brand power that turns customers into passionate advocates. These carefully selected stocks represent businesses that have mastered creating loyal tribes who wear their brands as badges of honor, providing sustainable growth even in challenging markets.

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Han Tan | Market Analyst

Updated 3 days ago | Published at June 17

Top Picks from This Group

Here are a few of the assets in this group. Create an account to unlock the full list.

SBUX

Starbucks Corporation

SBUX

Current price

$90.93

Its global brand recognition and customer loyalty program create a daily ritual and sense of community for millions.

LULU

Lululemon Athletica Inc.

LULU

Current price

$197.66

The company has cultivated a powerful community around its high-performance athletic apparel, making it a status symbol for a wellness-oriented lifest...

The company has cultivated a powerful community around its high-performance athletic apparel, making it a status symbol for a wellness-oriented lifestyle.

DECK

Deckers Outdoor Corp.

DECK

Current price

$105.52

Its HOKA and UGG brands have developed cult-like followings, transitioning from niche footwear to mainstream fashion statements.

About This Group of Stocks

1

Our Expert Thinking

These companies have transformed products into powerful identity symbols, creating communities around their brands. This loyalty translates to financial strength through pricing power, repeat purchases, and customer advocacy that reduces marketing costs while building durable competitive advantages.

2

What You Need to Know

This portfolio spans diverse sectors—from athletic apparel and footwear to food and collectibles—unified by their cult-like followings. These stocks tend to show defensive characteristics during market volatility as loyal customers continue purchasing regardless of economic conditions.

3

Why These Stocks

Each company was selected for its demonstrated ability to build and maintain an emotional connection with consumers who see the brand as part of their personal identity. The digital landscape and social media act as accelerants, allowing these businesses to cultivate and expand their tribes at unprecedented scale.

12 Month Growth Potential

Use the growth calculator to see how much investing in these assets could return over one year.

If you invested across these assets:

in 12 months it could be worth:

$1,000.00

+82.47%

Group Performance Snapshot

82.47%

Average 12 Month Profit

On average, analysts expect assets in this group to grow 82.47% over the next year.

14 of 15

Stocks Rated Buy by Analysts

14 of 15 assets in this group are rated Buy by professional analysts.

Source: Analyst sentiment is provided by Refinitiv Ltd, a global leader in financial market data with over 40k business clients. Refinitiv Ltd is an independent third party to Nemo. This is not advice.

Why You'll Want to Watch These Stocks

🛍️

Brands That Weather Storms

Companies with loyal fan bases tend to maintain sales even during economic downturns. Their customers prioritize these purchases regardless of market conditions.

📱

Social Media Superstars

These brands are perfectly positioned to leverage the expanding power of digital communities and influencer marketing, amplifying their reach without traditional ad spending.

💰

Premium Pricing Power

When customers identify with a brand, they'll happily pay more. These companies enjoy higher margins and strong pricing power that translates to investor profits.

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