

HP vs The Trade Desk
HP (HP Inc.) vs The Trade Desk (Trade Desk, Inc. - Class A Shares): this page compares business models, financial performance, and market context for both companies in a neutral, accessible way. It covers how each organisation operates, sources revenue, and competes, without offering advice or predictions. Educational content, not financial advice.
HP (HP Inc.) vs The Trade Desk (Trade Desk, Inc. - Class A Shares): this page compares business models, financial performance, and market context for both companies in a neutral, accessible way. It co...
Why It's Moving

HP shares react to fiscal‑2025 results and a $1B AI-driven cost plan as memory costs cloud 2026 outlook
- Earnings and dividend: HP posted fiscal‑2025 revenue of $55.3 billion and delivered GAAP EPS of $2.65, while the board declared a $0.30 quarterly cash dividend payable in January, signaling free‑cash‑flow strength and capital allocation discipline.[1][4]
- AI cost‑savings plan and charges: Management unveiled a fiscal‑2026 plan to accelerate AI in products and operations that it says will drive about $1 billion of gross run‑rate savings by FY2028, but expects roughly $650 million of restructuring and related charges (≈$250 million in FY2026), which front‑loads costs to enable longer‑term margin improvement.[1]
- Memory supply and 2026 margin risk: Management and analysts flagged rising memory prices tied to AI infrastructure demand as a material headwind for fiscal‑2026 margins; HP is pursuing supplier diversification, price and configuration changes, and warned the second half of 2026 could be the most affected period, creating near‑term earnings uncertainty despite the company’s operational moves.[1][2]

HP shares react to fiscal‑2025 results and a $1B AI-driven cost plan as memory costs cloud 2026 outlook
- Earnings and dividend: HP posted fiscal‑2025 revenue of $55.3 billion and delivered GAAP EPS of $2.65, while the board declared a $0.30 quarterly cash dividend payable in January, signaling free‑cash‑flow strength and capital allocation discipline.[1][4]
- AI cost‑savings plan and charges: Management unveiled a fiscal‑2026 plan to accelerate AI in products and operations that it says will drive about $1 billion of gross run‑rate savings by FY2028, but expects roughly $650 million of restructuring and related charges (≈$250 million in FY2026), which front‑loads costs to enable longer‑term margin improvement.[1]
- Memory supply and 2026 margin risk: Management and analysts flagged rising memory prices tied to AI infrastructure demand as a material headwind for fiscal‑2026 margins; HP is pursuing supplier diversification, price and configuration changes, and warned the second half of 2026 could be the most affected period, creating near‑term earnings uncertainty despite the company’s operational moves.[1][2]
Which Baskets Do They Appear In?
Powering The PC Resurgence
Lenovo's recent announcement of a 108% profit increase highlights a resilient and growing PC market. This theme invests in the key hardware and semiconductor suppliers poised to benefit from sustained demand for personal computers and AI infrastructure.
Published: August 14, 2025
Explore BasketPlanned Obsolescence
These companies have mastered the art of creating products designed for replacement. Our analysts have carefully selected businesses that benefit from predictable upgrade cycles, generating reliable revenue streams as consumers continually refresh their purchases.
Published: June 17, 2025
Explore BasketRazor & Blade Cartel
This carefully selected group of stocks represents companies that have mastered the art of customer lock-in. These businesses offer attractive initial products to secure customers, then generate predictable, high-margin revenue from necessary add-ons and consumables. Each company has been chosen by expert analysts for their successful execution of this powerful business strategy.
Published: June 17, 2025
Explore BasketWhich Baskets Do They Appear In?
Powering The PC Resurgence
Lenovo's recent announcement of a 108% profit increase highlights a resilient and growing PC market. This theme invests in the key hardware and semiconductor suppliers poised to benefit from sustained demand for personal computers and AI infrastructure.
Published: August 14, 2025
Explore BasketPlanned Obsolescence
These companies have mastered the art of creating products designed for replacement. Our analysts have carefully selected businesses that benefit from predictable upgrade cycles, generating reliable revenue streams as consumers continually refresh their purchases.
Published: June 17, 2025
Explore BasketRazor & Blade Cartel
This carefully selected group of stocks represents companies that have mastered the art of customer lock-in. These businesses offer attractive initial products to secure customers, then generate predictable, high-margin revenue from necessary add-ons and consumables. Each company has been chosen by expert analysts for their successful execution of this powerful business strategy.
Published: June 17, 2025
Explore BasketThe Turnaround Artists
These companies are led by elite CEOs with impressive track records of rescuing struggling businesses. Our analysts have carefully selected these stocks based on leadership that has the potential to engineer dramatic corporate revivals and create significant investor value.
Published: June 17, 2025
Explore BasketInvestment Analysis

HP
HPQ
Pros
- HP Inc. has a diversified business model with three segments including Personal Systems and Printing, supporting stable revenue streams.
- The company has a forward P/E ratio of 7.88, indicating potentially attractive valuation relative to earnings expectations.
- HP Inc. offers a 4.35% dividend yield, providing income stability to investors.
Considerations
- HP Inc. has a negative return on equity of -262%, raising concerns about profitability efficiency from shareholders' equity.
- The stock has experienced a significant 27.65% price decline over the past year, indicating price weakness.
- Recent insider stock sales, including by the CEO, may signal confidence issues at the executive level.
Pros
- The Trade Desk is experiencing accelerated AI-driven product innovation, underpinning future revenue growth potential.
- The company maintains a robust market capitalization of over $22 billion, reflecting strong market presence.
- Despite volatility, Trade Desk shares rebounded 13% after Q3 earnings, showing investor confidence in near-term performance.
Considerations
- Trade Desk’s high P/E ratio above 50 suggests the stock is expensive relative to current earnings and may face valuation pressure.
- Its 52-week share price range shows significant volatility, with the recent price down over 60% from its high.
- Heavy trading volume and sharp price swings indicate elevated market uncertainty and execution risks.
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