Daktronics Inc
Daktronics Inc (DAKT) designs and manufactures LED video displays, scoreboards and control systems for sports venues, retail, transportation and outdoor advertising. The business combines hardware, software and service contracts, so revenue is often project-driven and can be lumpy as large installations complete. Key growth drivers include digital advertising demand, stadium and arena upgrades, replacement cycles for higher‑resolution and more energy‑efficient displays, and expanding use cases such as esports and transport signage. Important risks are dependence on capital spending, supply‑chain constraints, competitive pricing pressure and the timing of large projects, which can affect backlog and short-term results. With a market capitalisation around $966m, DAKT is a small‑cap industrial name where liquidity and earnings volatility are considerations. This is general educational information only and not personalised investment advice; values can fall as well as rise and prospective investors should assess suitability for their own circumstances.
Stock Performance Snapshot
Analyst Rating
Analysts recommend buying Daktronics' stock with a target price of $27.5, indicating good growth potential.
Financial Health
Daktronics shows stable revenues and cash flow, but profitability could be improved.
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Published: July 2, 2025
Explore BasketWhy You’ll Want to Watch This Stock
Project-Driven Revenue
Large installations can materially boost sales, but the project-based model also makes quarterly results lumpy and backlog a key indicator.
Advertising & Venue Trends
Growth in digital advertising, stadium renovations and transport signage may support demand, though timing depends on budgets and economic conditions.
Tech and Competition
Advances in LED resolution and energy efficiency create replacement opportunities, but competition and supply‑chain pressures can weigh on margins.
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