BACKBLAZE, INC.
Backblaze, Inc. (BLZE) is a small-cap cloud-storage company offering consumer and business backup services and B2 Cloud Storage for developers and enterprises. Known for simple pricing, easy-to-use tools and a focus on cost-efficiency, Backblaze combines subscription backup revenue with usage-based object storage fees. The company’s low-cost operating model and transparent pricing can appeal to users seeking affordable storage alternatives to hyperscalers, but it faces intense competition from large cloud providers and specialised rivals. With a market capitalisation of roughly $517 million, the stock can be more volatile and sensitive to execution on margin expansion, customer growth and hardware cost control. Key things to watch are customer acquisition, average revenue per user, B2 adoption, and gross margin trends. This is general educational information only — not investment advice. Values can rise or fall, and past performance does not guarantee future returns; suitability depends on an investor’s objectives and risk tolerance.
Stock Performance Snapshot
Analyst Rating
Analysts believe Backblaze's stock is a good investment with a target price of $10.36.
Financial Health
Backblaze is performing well with solid revenue, cash flow, and profit margins.
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Explore BasketWhy You’ll Want to Watch This Stock
B2 Storage Growth
B2 is the growth engine as more firms adopt cheaper object storage; monitor adoption rates and average revenue per account, though demand and pricing can vary.
Simple Pricing Edge
Backblaze’s transparent, low-cost pricing is a selling point versus complex hyperscaler rates, but margin expansion depends on hardware efficiency and scale.
Competitive Landscape
The company competes with large cloud providers and niche players, so execution and differentiation matter — this brings opportunity and execution risk for investors.
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