The End of the Lavish Lunch Era
Remember when companies only started panicking about costs when a recession was biting at their heels? Those days, it seems, are over. Take Starbucks, for example. They recently announced standardised pay rises across the board. No more discretionary bonuses based on a manager’s whim. It’s all about systems, processes, and predictable costs. This isn’t just a coffee company being sensible, it’s a sign of a much bigger shift.
What we're seeing is a move from frantic, reactive cost-cutting to a permanent state of financial discipline. It’s no longer a temporary diet, it’s a complete lifestyle change. Companies have realised that staying lean and efficient isn’t just a survival tactic for tough times, it’s a fundamental requirement to compete in the modern world. This isn't a fleeting trend. It's a deep, structural change in how big business thinks about money. And when a fundamental change like this happens, someone, somewhere, is making a tidy profit from it.