The Patent Cliff Conundrum
Let’s be blunt. The business model for Big Pharma has a built-in self-destruct button, it’s called the patent cliff. For a decade or two, a company can print money from a blockbuster drug. Then, almost overnight, the patent expires. Generic versions flood the market, and that gusher of revenue slows to a miserable trickle. It’s a brutal cycle, and the cliffs are getting steeper.
You don’t have to take my word for it. Just look at a company like AbbVie, which recently took a £2.7 billion charge for what it calls ‘external R&D’. I call it a shopping bill. They, and others like them, have realised that the old way of doing things, of relying solely on their own sprawling, bureaucratic labs, is simply too slow and too risky. Why spend fifteen years and a billion pounds developing a drug from scratch when you can just buy one off the shelf?