The Great Unravelling of 'Just in Time'
Remember a few years ago when you couldn’t buy a new car for love nor money, all for the want of a tiny microchip made halfway across the world? Or when your new sofa took nine months to arrive because the ship carrying it was stuck in a queue off the coast of California? It was a global farce, really. For decades, corporate wizards preached the gospel of the ‘just in time’ global supply chain. It was a beautiful theory, a delicate dance of logistics that promised maximum efficiency by chasing the lowest possible labour cost, no matter how distant.
The problem, as we all discovered, is that delicate things break. The pandemic didn't create this fragility, it just held a giant magnifying glass over it. To me, it revealed that this hyper-efficient system was actually breathtakingly risky. It was like building a skyscraper on a single, rickety pillar. When that pillar wobbled, the whole thing threatened to come crashing down. Now, the smart money is backing companies that are, belatedly, building on solid ground. They are bringing manufacturing home, or at least closer to it.