The Shovels in a New Gold Rush
My first instinct, like many, is to look at the big brand on the box, but that’s often a fool’s errand. The real opportunity rarely lies with the company selling the finished product. It’s in the supply chain, with the specialists who create the clever bits and pieces that no one else can. Think of it as a gold rush. You could risk everything digging for gold, or you could make a steady fortune selling the shovels and pickaxes to every hopeful prospector.
When it comes to foldable phones, the “shovels” are highly specialised components. According to research from Nemo, a platform I use for market insights, the key players are not who you might think. We’re talking about companies like Universal Display Corp, which owns the patents for the flexible screen technology itself. Then there’s Corning, the wizards who figured out how to make glass that bends without shattering. And finally, you have manufacturers like LG Display, who have invested fortunes into the complex factories needed to produce these screens at scale. These are the companies providing the essential, hard to replicate parts for this potential new wave of technology.