What are consumer staples and why are they good for beginners?

Consumer staples are companies that make everyday products people need regardless of economic conditions - like food, drinks, and household items. They're often considered good for beginners because their business models are easy to understand, they tend to be more stable than other sectors, and many pay regular dividends to shareholders.

Why focus on brands that Brazilians use daily?

Investing in familiar brands makes the stock market feel less intimidating and more relatable. When you can see the products in your local supermarket or use them at home, it's easier to understand what the company does and track its performance. Plus, these global companies often have significant operations in Brazil, giving you exposure to both international and local market growth.

What does 'dividend yield' mean and why should I care?

Dividend yield shows how much a company pays out in dividends each year relative to its stock price, expressed as a percentage. For example, a 3% dividend yield means you'd receive £3 in dividends for every £100 invested annually. This is important because it represents potential income from your investment, separate from any gains from the stock price going up.

How do these companies make money in Brazil?

These global companies typically operate in Brazil through local subsidiaries, partnerships, or direct sales. They manufacture or distribute their products locally, advertise to Brazilian consumers, and sell through supermarkets, restaurants, and other retailers. Brazil's large population and growing middle class make it an attractive market for consumer goods companies.

What's the difference between US-listed and EU-listed stocks in this group?

US-listed stocks trade on American exchanges like the New York Stock Exchange, while EU-listed stocks trade on European exchanges. Both give you exposure to the same global companies, but they may have different trading hours, currency exposure, and regulatory requirements. The underlying businesses and their operations in Brazil remain the same regardless of where the stock is listed.

9 handpicked stocks

Familiar brands might ease stock market anxiety?

Investing in familiar global brands can make the stock market feel more accessible and understandable for many Brazilians. This basket offers exposure to the US and EU-listed parent companies behind the everyday consumer products found in homes across Brazil.

Han Tan | Market Analyst

Published on October 13

Top Picks from This Group

Here are a few of the assets in this group. Create an account to unlock the full list.

Coca-Cola Company, The

Current price

$67.04

The Coca-Cola Company - the world's largest beverage company with iconic brands found in Brazilian households everywhere.

Pepsico, Inc.

PEP

Current price

$150.08

PepsiCo - global food and beverage giant behind popular drinks and snacks consumed daily across Brazil.

Ambev S.A.

ABEV

Current price

$2.11

Ambev - Latin America's largest brewer and a major player in Brazil's beverage market.

Anheuser-Busch InBev SA/NV

BUD

Current price

$59.58

Coca-Cola FEMSA S.A.B de C.V.

KOF

Current price

$82.32

Colgate-Palmolive Co.

Current price

$77.96

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Your Basket's Financial Footprint

Summary and investor takeaways for the basket's market capitalisation and composition.

Key Takeaways for Investors:

Large-cap dominance generally implies lower volatility and steadier returns, more aligned with broad market behaviour.
Suitable as a core, diversified holding for steady income and stability, not a high-risk speculative position.
Expect moderate, long-term capital appreciation rather than rapid, short-term gains; outcomes are not guaranteed.

Total Market Cap

KO: $288.52B
PEP: $205.21B
ABEV: $33.71B
Other

12 Month Growth Potential

Use the growth calculator to see how much investing in these assets could return over one year, based on aggregated analyst sentiment provided by Refinitive Ltd.

If you invested across these assets:

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In 12 months it might be worth:

$1,000.00

+11.95%

≈

About This Group of Stocks

Our Expert Thinking

This group focuses on making investing feel familiar and accessible by selecting companies whose products you already know and use. By investing in the parent companies behind everyday brands found in Brazilian homes, you can build a connection between your daily spending habits and your investment portfolio, making the stock market less intimidating for beginners.

What You Need to Know

These are established consumer staples companies with strong global presence and significant operations in emerging markets like Brazil. They tend to be more stable than high-growth tech stocks, making them suitable for beginners who want steady, understandable investments. These companies often pay regular dividends and have proven business models built around products people use consistently.

Why These Stocks

Each company was selected because their products are household names in Brazil, from the beverages you drink to the snacks you enjoy. These aren't random picks - they're the parent companies behind brands that have established strong distribution networks and marketing presence in Brazil's large consumer market, giving you exposure to companies you can easily understand and follow.

Group Performance Snapshot

11.95%

Average 12 Month Profit

On average, analysts expect assets in this group to grow 11.95% over the next year.

6 of 9

Stocks Rated Buy by Analysts

6 of 9 assets in this group are rated Buy by professional analysts.

Source: Analyst sentiment is provided by Refinitiv Ltd, a global leader in financial market data with over 40k business clients. Refinitiv Ltd is an independent third party to Nemo. This is not advice.

Why You'll Want to Watch These Stocks

🏠

Brands You Already Know

These aren't mysterious companies - they're the brands you see in your kitchen, bathroom, and local supermarket every day. This familiarity makes it easier to understand what you're investing in and track how these companies are performing.

🌎

Global Giants with Local Presence

These companies have massive global reach but significant operations in Brazil, giving you exposure to both international markets and the growing Brazilian consumer economy. It's like getting the best of both worlds in your portfolio.

💰

Steady Income Potential

Many of these consumer staples companies pay regular dividends, meaning you could earn money not just from stock price growth but also from quarterly payments. It's a way to potentially generate income while you learn about investing.

Get the full story on this Basket. Read our detailed article on its risks and potential.

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